A product designer with 4+ years of experience solving complex problems through clarity, craft, and user insight.
My love for photography sharpens my eye — and that same attention to detail guides my design: always intentional, and for people.
Product Design
All projects
Optimising eSignatures with signing order
Designed and launched a signing order feature that boosted customer adoption by 233% (from 30 to 100 customers in one term), while leading a rebrand and building a scalable component library.
Simplified a high-friction SaaS checkout to boost conversions—driving a 104% revenue increase in the first month and unlocking clearer insights into customer acquisition.
Redesigned Zivver’s guest experience with a more intuitive Conversation Starter and streamlined 2FA flow—improving secure communication and cutting end-user inquiries by 70%.
Designed location-sharing and chat features to boost real-time connection for women when walking alone at night. Elevated the app’s UI to showcase value and attract new investor funding.